Behavioural Decision Making

Drawing on insights from psychology and economics, behavioural economics is a rapidly growing discipline which helps us to better understand how people make decisions in economic situations. During this micro-credential you will explore these valuable insights, learning how and when they can be applied in order to develop better solutions for stakeholders. About this micro-credential This micro-credential is designed to introduce you to the rapidly growing field of study known as behavioural economics. Important concepts drawn from psychology and economic theory will be explored, along with current applications of behavioural economics tools and concepts as they have been applied in industry and government contexts. Key benefits of this micro-credential This micro-credential has been designed to equip you to: Develop skills and apply tools that will help you analyse behavioural factors in decision making by customers and stakeholders, helping you to develop better solutions, without the guess-work Develop the ability to analyse behavioural and experimental studies to better understand what insights they can provide in decision making processes. This micro-credential aligns with the 3 credit point subject, Behavioural Decision Making (23710), in the Graduate Certificate in Behavioural Economics (C11299). This micro-credential may also qualify as recognition of prior learning at this and other institutions. Who should do this micro-credential? This micro-credential will be beneficial to anyone who is looking to better understand how the decision making process works and how it can help us predict or interpret the behaviour of others. Accordingly, it will be useful to a broad array of professionals, including those working in the public sector and across a wide array of industries. Specifically, this micro-credential is suitable for: Government policy officers, researchers and advisors Marketing and sales professionals Product developers and designers UX/UI designers Software developers Human resources professionals Business development managers. Course learning objectives Upon successful completion of this course, participants should be able to: Apply insights from psychology and other related disciplines in economic situations Interpret the role of behavioural factors in decision making Analyse behavioural and experimental studies.